UM MBA Hydrocephalus Charity Project

In my MBA program, we were tasked with raising as much money as possible for charity. My team decided to raise money for the Hydrocephalus Association. We were only allowed to promote the event on social media for 2 weeks prior to the event. To gain support for our cause, I worked on informing people about hydrocephalus in the weeks leading up to the week when we can start promotions. By the time we reached that point, we already created an audience. with the help of in-person promotion, we raised $1,500 by the end of the event. We also had 2 weeks following the event to gain more donations. This is where our social campaign really shined. With its help, we completed the project having raised $2,100 for the Hydrocephalus Association.